PNG Chiefs Roll Out Logo After Court Says ‘No Stop’

The Papua New Guinea Chiefs have unveiled their official logo and jersey for the 2028 NRL season, pushing ahead despite a legal challenge from New Zealand Rugby.

Artist Tabu’s design centres on the face of a chief, a symbol meant to convey “leadership” and incorporates other elements that represent the country.

New Zealand Rugby had sought an injunction to halt the use of the “Chiefs” moniker, but the high court denied the request, allowing the PNG side to continue with its branding rollout.

With the court’s decision in hand, the Chiefs proceeded with the public reveal, giving fans years to become familiar with the new look before the team’s debut in 2028.

The timing of the launch, amid ongoing legal discussions, underscores the club’s determination to cement its visual identity regardless of the courtroom drama.