Trump Shifts Ad Funding to MAGA Inc. After Backlash, Then Lashes Out at Rally Crowd Coverage

President Trump announced he will now foot the bill for his self‑promotional political advertisements through his MAGA Inc. campaign vehicle, after a wave of public backlash over the use of taxpayer money for those ads.

The shift is purely financial – the ads will still run, but the funding will come from the campaign rather than the federal treasury. Critics had argued that using public funds for overtly partisan messaging blurred the line between government resources and campaign activity.

In the same breath, the president turned his ire toward media coverage of recent rally crowds. He complained that reports of “modest” attendance failed to capture the true enthusiasm of his supporters, suggesting the coverage downplays the size of the gatherings.

Both moves underscore a broader effort to control the narrative around his image: paying for his own advertising to silence the taxpayer‑funding controversy, and pushing back against what he sees as misleading crowd‑size reporting.

The administration has not provided new metrics for rally attendance, leaving the debate over crowd size to continue in the public sphere.